Training videos

What started as a simple concept, to make complex campaign processes easier to understand, evolved into a full-scale, animated training ecosystem that transformed how teams learned and collaborated. I developed a library of over 50 animated videos designed to support account managers, customer care, finance, and sales teams as they navigated the often intricate world of multi-stakeholder campaigns.

Using a blend of tools including Vyond, Camtasia, Adobe Animate, Premiere Pro, and VSDC, I brought technical processes to life with a mix of animation, editing, and voiceover. `It wasn’t just about creating videos though, it was about making learning intuitive, engaging, and consistent. I grounded the work in internal research and ongoing conversations with teams across the business, ensuring every piece of content dealt with real needs and common knowledge gaps.

As a result of this, onboarding time dropped by 38%, training engagement rose by 65%, and knowledge retention improved by 30%—measured through follow-up assessments. It started as a solution to support a few teams but it grew into a centralized training platform that helped reduce support dependency and build shared understanding across departments.